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Multivariate Werbewirkungskontrolle: Konzepte Zur Auswertung Von Werbetests - Neue Betriebswirtschaftliche Forschung (Nbf) Manfred Schwaiger 1997 edition
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Multivariate Werbewirkungskontrolle: Konzepte Zur Auswertung Von Werbetests - Neue Betriebswirtschaftliche Forschung (Nbf)
Manfred Schwaiger
296 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 15 de octubre de 1997 |
| ISBN13 | 9783409128414 |
| Editores | Gabler Verlag |
| Páginas | 296 |
| Dimensiones | 148 × 210 × 17 mm · 381 g |
| Lengua | Alemán |
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