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Islamic Marketing: Understanding the Socio-Economic, Cultural, and Politico-Legal Environment - Management for Professionals Cedomir Nestorovic Softcover reprint of the original 1st ed. 2016 edition
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Islamic Marketing: Understanding the Socio-Economic, Cultural, and Politico-Legal Environment - Management for Professionals
Cedomir Nestorovic
Since the Muslim world is extremely diverse in terms of economic development, customs and traditions and political and legal systems, it is vital for companies and marketers to analyze the environment before attempting to address these markets.
247 pages, 5 Illustrations, color; XXIV, 247 p. 5 illus. in color.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de mayo de 2018 |
| ISBN13 | 9783319813615 |
| Editores | Springer International Publishing AG |
| Páginas | 247 |
| Dimensiones | 150 × 220 × 10 mm · 385 g |
| Lengua | Alemán |
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