Manlio Del Giudice
The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth Manlio Del Giudice 1st ed. 2017 edition

Name: The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth
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Author: Manlio Del Giudice

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The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth

Manlio Del Giudice

1st ed. 2017 edition

This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty.

157 pages, 5 black & white illustrations, 3 colour illustrations, biography

Medios de comunicación	Libros Hardcover Book (Libro con lomo y cubierta duros)
Publicado	14 de noviembre de 2016
ISBN13	9783319418834
Editores	Springer International Publishing AG
Páginas	138
Dimensiones	148 × 210 × 14 mm · 308 g
Lengua	Francés