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Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2015 edition
Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
??Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
280 pages, XXXIV, 280 p.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 24 de septiembre de 2016 |
| ISBN13 | 9783319385754 |
| Editores | Springer International Publishing AG |
| Páginas | 280 |
| Dimensiones | 150 × 220 × 10 mm · 712 g |
| Lengua | Inglés |
| Editor | Spotts, Harlan E. |