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Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015 edition
Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
280 pages, biography
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 18 de noviembre de 2014 |
| ISBN13 | 9783319118475 |
| Editores | Springer International Publishing AG |
| Páginas | 280 |
| Dimensiones | 150 × 220 × 20 mm · 593 g (Peso (estimado)) |
| Lengua | Inglés |
| Editor | Spotts, Harlan E. |