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Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 1st ed. 2016 edition
Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
560 pages, 20 black & white illustrations, 20 colour illustrations, biography
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 13 de diciembre de 2015 |
| ISBN13 | 9783319118147 |
| Editores | Springer International Publishing AG |
| Páginas | 896 |
| Dimensiones | 150 × 220 × 20 mm · 1,70 kg |
| Lengua | Alemán |
| Editor | Bushardt, Christian |
| Editor | Krey, Nina |
| Editor | Obal, Michael W. |