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Marketing Library and Information Services II: A Global Outlook - IFLA Publications Dinesh K. Gupta
Marketing Library and Information Services II: A Global Outlook - IFLA Publications
Dinesh K. Gupta
With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Information Services: A Global Outlook highlights a variety of exemplary LIS marketing practices and efforts from around the globe.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 18 de junio de 2013 |
| ISBN13 | 9783110280869 |
| Editores | De Gruyter |
| Páginas | 423 |
| Dimensiones | 160 × 233 × 32 mm · 828 g |
| Lengua | Alemán |
| Editor | Gupta, Dinesh K. |
| Editor | Koontz, Christie |
| Editor | Massisimo, Angels |