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Redefining Public Relations in Emerging Markets: Regional Insights from Africa, South America and Asia - Palgrave Studies of Marketing in Emerging Economies
Redefining Public Relations in Emerging Markets: Regional Insights from Africa, South America and Asia - Palgrave Studies of Marketing in Emerging Economies
Offering insights into the integration of digital tools and AI in PR, the book explores the evolution of gender dynamics in leadership, the role of PR in addressing socio-environmental crises and stakeholder engagement.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 20 de agosto de 2025 |
| ISBN13 | 9783031853357 |
| Editores | Springer International Publishing AG |
| Páginas | 339 |
| Dimensiones | 150 × 220 × 20 mm · 585 g |
| Lengua | Alemán |
| Editor | Adae, Eric Kwame |
| Editor | Bosah, Genevieve |
| Editor | Hinson, Robert E. |