The Garment Economy: Understanding History, Developing Business Models, and Leveraging Digital Technologies - Springer Texts in Business and Economics -  - Libros - Springer International Publishing AG - 9783031333019 - 30 de julio de 2023
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The Garment Economy: Understanding History, Developing Business Models, and Leveraging Digital Technologies - Springer Texts in Business and Economics 2023 edition

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This book introduces the reader to the business of clothes, with flashbacks into the past, business models of today, and ideas for a sustainable future. Chapters also discuss fashion marketing, greenwashing, blockchain in the fashion supply chain, social media, sustainability issues, and sensory models.


630 pages, 102 Illustrations, color; 14 Illustrations, black and white; XVI, 630 p. 116 illus., 102

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 30 de julio de 2023
ISBN13 9783031333019
Editores Springer International Publishing AG
Páginas 630
Dimensiones 246 × 164 × 37 mm   ·   1,20 kg
Lengua Alemán  
Editor Brandstrup, Michelle
Editor Caratu, Myriam
Editor Dana, Leo-Paul
Editor Ryding, Daniella
Editor Vignali, Gianpaolo

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