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Research on Islamic Business Concepts: Proceedings of the 12th Global Islamic Marketing Conference, December 2021 - Springer Proceedings in Business and Economics 2023 edition
Research on Islamic Business Concepts: Proceedings of the 12th Global Islamic Marketing Conference, December 2021 - Springer Proceedings in Business and Economics
Papers include topics such as understanding Muslim consumer behavior, services marketing, implications and implementation of Halal business practices, social media marketing, ecommerce strategies, and overall business strategy.
274 pages, 43 Illustrations, color; 4 Illustrations, black and white; X, 274 p. 47 illus., 43 illus.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 2 de enero de 2023 |
| ISBN13 | 9783031186622 |
| Editores | Springer International Publishing AG |
| Páginas | 274 |
| Dimensiones | 150 × 220 × 20 mm · 594 g |
| Lengua | Alemán |
| Editor | Alserhan, Baker Ahmad |
| Editor | Bayirli, Mehmet |
| Editor | Dana, Leo Paul |
| Editor | Ramadani, Veland |
| Editor | Terzi, Hasan |
| Editor | Zeqiri, Jusuf |