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Measuring User Engagement - Synthesis Lectures on Information Concepts, Retrieval, and Services Mounia Lalmas
Measuring User Engagement - Synthesis Lectures on Information Concepts, Retrieval, and Services
Mounia Lalmas
User engagement refers to the quality of the user experience that emphasizes the positive aspects of interacting with an online application and, in particular, the desire to use that application longer and repeatedly.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 14 de noviembre de 2014 |
| ISBN13 | 9783031011610 |
| Editores | Springer International Publishing AG |
| Páginas | 116 |
| Dimensiones | 150 × 220 × 10 mm · 269 g |
| Lengua | Inglés |
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