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The Marketing of Children’s Toys: Critical Perspectives on Children’s Consumer Culture 2021 edition
The Marketing of Children’s Toys: Critical Perspectives on Children’s Consumer Culture
Topics include marketing undertaken by specific children’s toy brands such as American Girl, Barbie, Disney, GoldieBlox, Fisher-Price, and LEGO, and marketing trends characterizing broader toy categories such as on-trend grotesque toys;
304 pages, 2 Illustrations, black and white; XVII, 304 p. 2 illus.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 31 de marzo de 2021 |
| ISBN13 | 9783030628802 |
| Editores | Springer Nature Switzerland AG |
| Páginas | 304 |
| Dimensiones | 150 × 220 × 20 mm · 576 g |
| Lengua | Alemán |
| Editor | Hains, Rebecca C. |
| Editor | Jennings, Nancy A. |