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The Value of Luxury: An Emerging Perspective - Palgrave Advances in Luxury Beata Stepien 2021 edition
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The Value of Luxury: An Emerging Perspective - Palgrave Advances in Luxury
Beata Stepien
While previous research has focused on luxury as a global business and how companies have generated, communicated and monetized luxury, this book draws on empirical research to examine how consumers understand and interact with it.
431 pages, 8 Illustrations, color; 13 Illustrations, black and white; XXV, 431 p. 21 illus., 8 illus
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 13 de octubre de 2021 |
| ISBN13 | 9783030512200 |
| Editores | Springer Nature Switzerland AG |
| Páginas | 431 |
| Dimensiones | 150 × 220 × 10 mm · 544 g |
| Lengua | Alemán |
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