Recomienda este artículo a tus amigos:
Customer Engagement in Theory and Practice: A Marketing Management Perspective Katarzyna Zyminkowska 2019 edition
Precio
$ 56,99
sin IVA
Pedido desde almacén remoto
Entrega prevista 17 - 28 de ago.
Recibe notificaciones sobre nuevos lanzamientos de Katarzyna Zyminkowska
Nuestros clientes opinan:
Añadir a tu lista de deseos de iMusic
Customer Engagement in Theory and Practice: A Marketing Management Perspective
Katarzyna Zyminkowska
Offering a pragmatic understanding of customer engagement as an object of effective marketing management, this book takes an integrative approach and brings together different streams of marketing research, such as customer activism and value formation.
159 pages, 22 Illustrations, color; 23 Illustrations, black and white; XIX, 159 p. 45 illus., 22 ill
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 8 de marzo de 2019 |
| ISBN13 | 9783030116767 |
| Editores | Springer Nature Switzerland AG |
| Páginas | 159 |
| Dimensiones | 150 × 220 × 20 mm · 454 g |
| Lengua | Alemán |
![Cover for Deborah Morrison · Brave Work in the Age of Climate Change: A Creative's Guide to Making Compelling Advertising and Brand Messages in Complicated Times (Paperback Book) [2022 edition] (2027)](https://imusic-static.b-cdn.net/images/missing-tall.png)
![Cover for Robert Sobot · Engineering Mathematics by Example: Vol. II: Calculus (Hardcover Book) [Third Edition 2026 edition] (2027)](https://imusic.b-cdn.net/images/item/original/956/9783032046956.jpg?robert-sobot-2027-engineering-mathematics-by-example-vol-ii-calculus-hardcover-book&class=scaled&v=1782149966)
![Cover for Matthew Harker · Fractional Differential Equations: Numerical Methods for Applications - Studies in Systems, Decision and Control (Hardcover Book) [2021 edition] (2027)](https://imusic.b-cdn.net/images/item/original/769/9783030323769.jpg?matthew-harker-2027-fractional-differential-equations-numerical-methods-for-applications-studies-in-systems-decision-and-control-hardcover-book&class=scaled&v=1604147403)
![Cover for Jurgen H. Gross · Mass Spectrometry: A Textbook (Hardcover Book) [Fourth Edition 2026 edition] (2026)](https://imusic.b-cdn.net/images/item/original/162/9783032292162.jpg?jurgen-h-gross-2026-mass-spectrometry-a-textbook-hardcover-book&class=scaled&v=1780453452)
![Cover for Joseph F. Hair Jr. · Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R: A Workbook - Classroom Companion: Business (Hardcover Book) [Second Edition 2026 edition] (2026)](https://imusic.b-cdn.net/images/item/original/214/9783032283214.jpg?joseph-f-hair-jr-2026-partial-least-squares-structural-equation-modeling-pls-sem-using-r-a-workbook-classroom-companion-business-hardcover-book&class=scaled&v=1780320212)
![Cover for T. S. Venkatesh · Strength of Materials: Volume II: For Mechanical, Production, Civil, Construction, Automobile, Marine and Chemical Engineering Branches (Hardcover Book) [Second Edition 2027 edition] (2026)](https://imusic.b-cdn.net/images/item/original/787/9783032040787.jpg?t-s-venkatesh-2026-strength-of-materials-volume-ii-for-mechanical-production-civil-construction-automobile-marine-and-chemical-engineering-branches-hardcover-book&class=scaled&v=1778117433)
