The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research -  - Libros - Springer Nature Switzerland AG - 9783030060305 - 25 de marzo de 2019
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The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research 2019 edition

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He is widely known for sidestepping mathematically complex ways of teaching statistical approaches with an eye toward making the tools accessible to the average behavioral researcher. Joe is also a bona fide researcher whose work has had a massive impact on marketing and business research in general.


212 pages, 61 Illustrations, color; 5 Illustrations, black and white; VIII, 212 p. 66 illus., 61 ill

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 25 de marzo de 2019
ISBN13 9783030060305
Editores Springer Nature Switzerland AG
Páginas 212
Dimensiones 242 × 162 × 21 mm   ·   486 g
Lengua Alemán  
Editor Babin, Barry J.
Editor Sarstedt, Marko

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