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Inter-organizational Trust for Business-to-business E-commerce Pauline Ratnasingam
Inter-organizational Trust for Business-to-business E-commerce
Pauline Ratnasingam
Internet use for business-to-business e-commerce is expected to grow at spectacular rates. Many experts feel that perceived lack of trust in e-commerce transactions on the Internet has contributed to the slow adoption of e-commerce in the recent past. This book provides an avenue for managers and researchers to explore, examine and describe interorganizaitonal trust relationships in e-commerce participation. With the identification of trust behaviours in business relationships this will increase the awareness of e-commerce participants, who can then examine their own and their trading partners' trust behaviours.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 31 de enero de 2003 |
| ISBN13 | 9781931777759 |
| Editores | Irm Press |
| Páginas | 248 |
| Dimensiones | 175 × 13 × 250 mm · 408 g |
| Lengua | Inglés |