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Effective Brand Leadership: Be Different - Stay Different - Or Perish Chris Edger
Effective Brand Leadership: Be Different - Stay Different - Or Perish
Chris Edger
This book is packed with real-life case studies and insights from the foundersand leaders of some of the most dynamic and established food service brands. With its accessible style, it is essential reading for food service leaders at all levels or studentswho want practical insights into the fundamentals of effective brand leadership.
280 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 15 de febrero de 2016 |
| ISBN13 | 9781909818781 |
| Editores | Libri Publishing |
| Páginas | 280 |
| Dimensiones | 242 × 164 × 21 mm · 604 g |
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