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Marketing Communications in the Pharmaceutical Industry Peter Holden 1 New edition
Marketing Communications in the Pharmaceutical Industry
Peter Holden
This book examines the principal elements in the marketing communications process. It is helpful for all those involved in marketing communications in pharmaceutical Industry.
160 pages, 15ill.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de junio de 2004 |
| ISBN13 | 9781870905381 |
| Editores | Taylor & Francis Ltd |
| Páginas | 714 |
| Dimensiones | 164 × 241 × 15 mm · 402 g |
| Lengua | Inglés |
| Editor | Holden, Peter |