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Marketing And Management Sciences - Proceedings Of The International Conference On Icmms 2008 Damianos P Sakas
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Marketing And Management Sciences - Proceedings Of The International Conference On Icmms 2008
Damianos P Sakas
A collection of selected papers presented at the International Conference of Marketing and Management Sciences held from 23 to 25 May 2008 in Athens, Greece. It is of interest to academics studying and teaching marketing and management courses and to managers dealing with strategies to cope with changes due to globalization.
640 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 21 de enero de 2010 |
| ISBN13 | 9781848165090 |
| Editores | Imperial College Press |
| Páginas | 640 |
| Dimensiones | 162 × 233 × 41 mm · 1,07 kg |
| Lengua | Inglés |
| Editor | Konstantopoulos, Nikolaos (Univ Of Aegean, Greece) |
| Editor | Sakas, Damianos P (Univ Of Peloponnese, Greece) |
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