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Understanding Children as Consumers - SAGE Advanced Marketing Series Marshall, Dave (Ed)
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Understanding Children as Consumers - SAGE Advanced Marketing Series
Marshall, Dave (Ed)
Looking at consumption from the child's perspective this book differs from the competition by uncovering what being a consumer means to the children themselves - from their perspective - giving them a voice in the debate
280 pages, illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 19 de abril de 2010 |
| ISBN13 | 9781847879271 |
| Editores | SAGE Publications Ltd |
| Páginas | 280 |
| Dimensiones | 171 × 241 × 16 mm · 486 g |
| Lengua | Inglés |
| Editor | Marshall, David W |
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