Recomienda este artículo a tus amigos:
Promiscuous Customers:Invisible Brands: Delivering Value in Digital Markets Bayler, Michael (Founder and Senior Partner of The e-Value Partnership, London, UK)
Promiscuous Customers:Invisible Brands: Delivering Value in Digital Markets
Bayler, Michael (Founder and Senior Partner of The e-Value Partnership, London, UK)
Phones, TVa s, PDAa s, watches and even fridges are rapidly taking the place of the PC. Now Europea s proliferating channels and devices -- plus its multiple cultures and languages -- are writing tomorrowa s rules.
278 pages, Ill.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de diciembre de 2001 |
| ISBN13 | 9781841121598 |
| Editores | John Wiley and Sons Ltd |
| Páginas | 280 |
| Dimensiones | 157 × 235 × 22 mm · 421 g |