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AI-Driven Blue Ocean Strategies: Revolutionizing Marketing Dynamics, Enhancing Customer Experiences, and Catalysing Sustainable Business Growth
AI-Driven Blue Ocean Strategies: Revolutionizing Marketing Dynamics, Enhancing Customer Experiences, and Catalysing Sustainable Business Growth
AI-Driven Blue Ocean Strategies offers business managers, marketers, and entrepreneurs a detailed reference on how to leverage artificial intelligence to create and sustain new Blue Ocean strategies.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 23 de febrero de 2026 |
| ISBN13 | 9781837088232 |
| Editores | Emerald Publishing Limited |
| Páginas | 248 |
| Dimensiones | 158 × 239 × 21 mm · 486 g |
| Lengua | Inglés |
| Editor | Chahal, Bhupinder Pal Singh (Yorkville University, Canada) |
| Editor | Kaur, Jaspreet (Chandigarh University, India) |
| Editor | Kohli, Amit (University of Canada West, Canada) |
| Editor | Sharma, Kapil (Chitkara University, India) |
| Editor | Taneja, Sanjay (Graphic Era Deemed to be University, India) |