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Why Does The Pedlar Sing?: What Creativity Really Means in Advertising Paul Feldwick
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Why Does The Pedlar Sing?: What Creativity Really Means in Advertising
Paul Feldwick
Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multi-million dollar brands.
264 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 28 de febrero de 2021 |
| ISBN13 | 9781800462526 |
| Editores | Troubador Publishing |
| Páginas | 264 |
| Dimensiones | 233 × 156 × 23 mm · 390 g |
| Lengua | Inglés |
