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Improving Marketing Strategies for Private Label Products
Improving Marketing Strategies for Private Label Products
Presents innovative research that examines how some markets are successful and what other markets can do to increase their market share in terms of private label products. The book supports the development of marketing strategies that can help make a private label product more successful.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 23 de julio de 2019 |
| ISBN13 | 9781799802587 |
| Editores | IGI Global |
| Dimensiones | 150 × 220 × 10 mm · 712 g |
| Lengua | Inglés |
| Editor | Arslan, Yusuf |