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Advocacy and Organizational Engagement: Redefining the Way Organizations Engage Bochenek, Lukasz M. (Leidar, Switzerland)
Advocacy and Organizational Engagement: Redefining the Way Organizations Engage
Bochenek, Lukasz M. (Leidar, Switzerland)
In providing a comprehensive overview on how to design and execute effective advocacy strategies for organizations, this book challenges the way communications used to be managed. Instead it proposes and provides tools for multilateral advocacy, where multiple actors and institutions cooperate, as a driver for corporate decisions.
248 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 11 de octubre de 2019 |
| ISBN13 | 9781789734386 |
| Editores | Emerald Publishing Limited |
| Páginas | 232 |
| Dimensiones | 237 × 158 × 22 mm · 504 g |
| Lengua | Inglés |