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Managing Hospitality Experiences Alexandra J. Kenyon
Managing Hospitality Experiences
Alexandra J. Kenyon
This new textbook provides a full and detailed insight into the ways in which experiences are designed and delivered. It covers management issues such as marketing, human resources, operations, quality management, facilities management, project management, and strategy, and is supported throughout by pedagogic features and case studies.
176 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 25 de junio de 2020 |
| ISBN13 | 9781789242034 |
| Editores | CABI Publishing |
| Páginas | 208 |
| Dimensiones | 247 × 189 × 19 mm · 600 g |
| Editor | Kenyon, Alexandra (Leeds Beckett University, UK) |
| Editor | Musgrave, James (Leeds Beckett University, UK) |
| Editor | Robinson, Dr Peter (Department Head, Leeds Beckett University, UK) |