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International Business Blunders: Lessons for Future Managers Williams, Densil A. (University of the West Indies, Jamaica)
International Business Blunders: Lessons for Future Managers
Williams, Densil A. (University of the West Indies, Jamaica)
This book will provide empirical evidence of blunders committed by firms from small developing countries that operate in developed country markets. It will identify lessons that managers who are looking to do business in international markets can learn in order to lessen the mistakes in markets that are psychically distant.
175 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 19 de febrero de 2019 |
| ISBN13 | 9781787692206 |
| Editores | Emerald Publishing Limited |
| Páginas | 160 |
| Dimensiones | 238 × 162 × 11 mm · 354 g |
| Lengua | Inglés |