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Green Behavior and Corporate Social Responsibility in Asia Farzana Quoquab
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Green Behavior and Corporate Social Responsibility in Asia
Farzana Quoquab
This book utilizes 16 cases that reflect the reaction, response, managerial problems and success of seven Asian countries in adopting green concepts, such as: green behavior, sustainability marketing, green marketing, green organization, eco-tourism, green human resource practices, and corporate social responsibility.
216 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de mayo de 2019 |
| ISBN13 | 9781787566842 |
| Editores | Emerald Publishing Limited |
| Páginas | 216 |
| Dimensiones | 239 × 162 × 13 mm · 428 g |
| Lengua | Inglés |
| Editor | Mohammad, Jihad (UTM International Business School, Kuala Lumpur) |
| Editor | Quoquab, Farzana (UTM International Business School, Kuala Lumpur) |
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