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Making Trade Missions Work: A Best Practice Guide to International Business and Commercial Diplomacy Ruel, Huub (Hotelschool the Hague, and University of Twente, The Netherlands)
Making Trade Missions Work: A Best Practice Guide to International Business and Commercial Diplomacy
Ruel, Huub (Hotelschool the Hague, and University of Twente, The Netherlands)
This book provides a unique perspective on and approach to trade missions and how to make them more successful. By combining research and practice-based insights from international business and international relations it proposes an approach to trade missions focusing on preparation, visiting and the follow-up stage.
96 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 10 de diciembre de 2018 |
| ISBN13 | 9781786354723 |
| Editores | Emerald Publishing Limited |
| Páginas | 96 |
| Dimensiones | 159 × 228 × 10 mm · 272 g |
| Lengua | Inglés |
| Editor | Ruel, Huub |