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Celebrity 2.0: The Role of Social Media Influencer Marketing in Building Brands Stacy Landreth Grau
Celebrity 2.0: The Role of Social Media Influencer Marketing in Building Brands
Stacy Landreth Grau
A book for anyone who wants to understand the landscape of influencer marketing with an eye for collaborations between influencers and companies. It book combines practical advice and examples with an overview of the academic insights to date.
207 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 12 de mayo de 2022 |
| ISBN13 | 9781637422083 |
| Editores | Business Expert Press |
| Páginas | 178 |
| Dimensiones | 228 × 152 × 12 mm · 244 g |
| Lengua | Inglés |