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Entering the Chinese E-Merging Market: Digital China and Its Social Media Landscape Danai Krokou Second edition
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Entering the Chinese E-Merging Market: Digital China and Its Social Media Landscape
Danai Krokou
The role of e-commerce is tremendously important in the context of the Chinese government's stated goal of relying less on exports to the West and focusing more on domestic consumption as a driver for economic growth. This book assists Western entrepreneurs, SMEs, investors and students to understand and enter the Chinese e-merging market.
150 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de abril de 2021 |
| ISBN13 | 9781637420522 |
| Editores | Business Expert Press |
| Páginas | 150 |
| Dimensiones | 152 × 228 × 12 mm · 333 g |
| Lengua | Inglés |
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