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Employee Ambassadorship: Optimizing Customer-Centric Behavior from the Inside-Out and Outside-in Michael W Lowenstein
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Employee Ambassadorship: Optimizing Customer-Centric Behavior from the Inside-Out and Outside-in
Michael W Lowenstein
A number of studies have revealed a correlation between employee attitudes about their companies and the degree of value customers attribute to the company. This phenomenon is called employee ambassadorship. This book investigates this phenomenon and demonstrates how it can be used to add value to the customer experience.
219 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de marzo de 2017 |
| ISBN13 | 9781631576645 |
| Editores | Business Expert Press |
| Páginas | 219 |
| Dimensiones | 152 × 228 × 12 mm · 318 g |
| Lengua | Inglés |
