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Online Marketing to Investors: How to Develop Effective Investor Relations Daniel R. Valentine
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Online Marketing to Investors: How to Develop Effective Investor Relations
Daniel R. Valentine
Examines the reasons for the very limited use of online technologies in corporate communications with investors and the sparse academic literature relating to online investor relations. The book then describes ways in which digital mechanisms can build transparent, mutually-beneficial and lasting relationships with investors.
75 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de abril de 2015 |
| ISBN13 | 9781631571404 |
| Editores | Business Expert Press |
| Páginas | 75 |
| Dimensiones | 228 × 153 × 10 mm · 188 g |
| Lengua | Inglés |
