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Critical Thinking for Marketers, Volume I: Learn How to Think, not What to Think David Dwight
Critical Thinking for Marketers, Volume I: Learn How to Think, not What to Think
David Dwight
Provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. The book describes two basic kinds of arguments - deductive and inductive - and how to examine whether such arguments are ‘good’ or not.
184 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de noviembre de 2016 |
| ISBN13 | 9781631571169 |
| Editores | Business Expert Press |
| Páginas | 184 |
| Dimensiones | 227 × 152 × 15 mm · 300 g |
| Lengua | Inglés |
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