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Chinese Economic Transition and International Marketing Strategy Ilan Alon
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Chinese Economic Transition and International Marketing Strategy
Ilan Alon
As China's markets evolve, marketing strategy must adapt to meet changing circumstances.
352 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de marzo de 2003 |
| ISBN13 | 9781567205879 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 352 |
| Dimensiones | 155 × 231 × 33 mm · 639 g |
| Lengua | Inglés |
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