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Strategic Management in a Hostile Environment: Lessons from the Tobacco Industry Raymond M. Jones
Strategic Management in a Hostile Environment: Lessons from the Tobacco Industry
Raymond M. Jones
This study focuses on fifty years of evolution in the tobacco industry from the vantage point of the strategic actions taken by its member firms in response to the anti-smoking environment.
160 pages, illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 28 de octubre de 1997 |
| ISBN13 | 9781567201581 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 208 |
| Dimensiones | 155 × 235 × 21 mm · 498 g |
| Lengua | Inglés |