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Transnational Marriages in the Steel Industry: Experience and Lessons For Global Business Sae-Young Kim
Transnational Marriages in the Steel Industry: Experience and Lessons For Global Business
Sae-Young Kim
Drawing upon case studies of firms in the steel industry, authors show that companies competing internationally can pool their strengths to offset their individual weaknesses, enabling them to build economically successful entities more easily than if each company tried to go it alone in competition with rivals.
216 pages, black & white illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 7 de mayo de 1996 |
| ISBN13 | 9781567200409 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 216 |
| Dimensiones | 152 × 229 × 15 mm · 489 g |
| Lengua | Inglés |