Recomienda este artículo a tus amigos:
Global Marketing - International Dimensions Marketing Lamont, Douglas (Kellogg School of Management, Northwestern University)
Precio
$ 53,99
sin IVA
Pedido desde almacén remoto
Entrega prevista 23 de jun. - 10 de jul.
Nuestros clientes opinan:
Añadir a tu lista de deseos de iMusic
Global Marketing - International Dimensions Marketing
Lamont, Douglas (Kellogg School of Management, Northwestern University)
aeo Highly innovative framework in each chapter: competitive, environmental, marketing. aeo Analytical approach based on experience. aeo Truly global: looks at key regions such as Mexico, China, Japan and Europe. aeo Key global industries such as telecommunications integrated into region and scan. aeo Coverage of important cultural issues.
670 pages, illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 23 de enero de 1996 |
| Fecha de lanzamiento original | 1995 |
| ISBN13 | 9781557868299 |
| Editores | John Wiley & Sons Inc |
| Páginas | 620 |
| Dimensiones | 200 × 250 × 15 mm · 1,06 kg |
