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The Social Impact of Advertising: Confessions of an (Ex-)Advertising Man Tony Kelso
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The Social Impact of Advertising: Confessions of an (Ex-)Advertising Man
Tony Kelso
Kelso challenges readers to reflect on the social impact of advertising from multiple perspectives. Topics include but are not limited to: a history of modern advertising in the US, how advertising can privilege or marginalize social constructions of identity, the problematic targeting of children, and the masks behind corporate advertising.
312 pages, 75 Illustrations, black and white
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 14 de septiembre de 2018 |
| ISBN13 | 9781538101148 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 312 |
| Dimensiones | 253 × 177 × 23 mm · 610 g |
| Lengua | Inglés |
