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Consumer Behaviour Zubin Sethna 5 Revised edition
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Consumer Behaviour
Zubin Sethna
This textbook provides a comprehensive introduction to Consumer Behaviour, drawing on an accessible writing style, engaging examples and a wealth of learning features throughout.
624 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 1 de mayo de 2023 |
| ISBN13 | 9781529754056 |
| Editores | SAGE Publications Ltd |
| Páginas | 616 |
| Dimensiones | 248 × 190 × 32 mm · 1,34 kg |
| Lengua | Inglés |
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