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The Sage Handbook of Brand Management
The Sage Handbook of Brand Management is an essential resource for scholars, students, practitioners to develop an understanding of how to build brands that resonate in a rapidly transforming world.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 19 de diciembre de 2025 |
| ISBN13 | 9781529692952 |
| Editores | SAGE Publications Ltd |
| Páginas | 688 |
| Dimensiones | 180 × 255 × 44 mm · 1,31 kg |
| Lengua | Inglés |
| Editor | Andreini, Daniela |
| Editor | Zarantonello, Lia |
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