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The Four Pillars of Politics: Why Some Candidates Don't Win and Others Can't Lead - Bloomsbury Studies in Political Communication James T. Kitchens
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The Four Pillars of Politics: Why Some Candidates Don't Win and Others Can't Lead - Bloomsbury Studies in Political Communication
James T. Kitchens
James T. Kitchens and Larry Powell examine why political messages appeal to voters in the United States by exploring the four pillars of the American psyche: fear, national narcissism, consumerism, and religiosity. These pillars, combined with the related matrix of attitudes, beliefs, and values, determine how political communication is understood.
124 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 27 de marzo de 2017 |
| ISBN13 | 9781498507240 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 124 |
| Dimensiones | 152 × 228 × 9 mm · 196 g |
| Lengua | Inglés |
