Adalto Felix de Godoi

Hospitality and Humanization at Hospitals Adalto Felix de Godoi

Some years ago hospitals were considered a cold place whose image was associated with pain, diseases and death. The image now is different with lighter, safer and beautifully decorated hospitals around the world. Some hospitals seems more a hotel than a hospital, selling a new image of health and life, attracting the best professionals and achieving the best results. This book helps healthcare professionals, managers and people in general to understand the importance of changing his mindset about how hospitality services and humanization can change the environment and contribute with the patient recovery. As we can see in the market, companies are always improving their facilities, their products and services, attracting new customers and working hard to keep the old ones. This also should happen with hospitals. The services provided needs to go beyond the medical treatment offered. The patient expectation must be surpassed. Hospitals nowadays are part of our life with prevention, cosmetic changes and body improvements. Luxury and comfort are now part of the routine of many hospitals, with demanding clients that understand how the environment can contribute to the recovery process. This book will help to understand this market, to make the relationship between patient, physician and the nurses be better and how to create and use hospitality services and humanize the care inside the hospital. In fact, how to transform an ordinary hospital in a luxury hospital.