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Saving Community Journalism: The Path to Profitability Penelope Muse Abernathy New edition
Saving Community Journalism: The Path to Profitability
Penelope Muse Abernathy
Veteran media executive Penelope Muse Abernathy draws on cutting-edge research and analysis to reveal pathways to transformation and long-term profitability for community newspapers. Offering practical guidance for editors and publishers, Abernathy shows how newspapers can build community online and identify new opportunities to generate revenue.
254 pages, black & white halftones
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 29 de abril de 2014 |
| ISBN13 | 9781469615424 |
| Editores | The University of North Carolina Press |
| Páginas | 264 |
| Dimensiones | 166 × 243 × 22 mm · 536 g |