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Public Relations Case Studies from Around the World (2nd Edition) 2 Revised edition
Public Relations Case Studies from Around the World (2nd Edition)
The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include "best practices" of multinational corporations, non-governmental organizations and governmental agencies around the world.
386 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 31 de julio de 2017 |
| ISBN13 | 9781433134548 |
| Editores | Peter Lang Publishing Inc |
| Páginas | 386 |
| Dimensiones | 243 × 161 × 28 mm · 574 g |
| Lengua | Inglés |
| Editor | Valin, Jean |
| Editor | VanSlyke Turk, Judy |