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International Public Relations and Public Diplomacy: Communication and Engagement Dennis F. Kinsey New edition
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International Public Relations and Public Diplomacy: Communication and Engagement
Dennis F. Kinsey
Written by some of the leading thinkers in the field, the volume provides key lessons regarding global relationship-building and stakeholder engagement. This book deals with such topics as mediated public diplomacy and information subsidies, international broadcasting, nation-branding, diaspora relationships, international exchanges, and soft power.
458 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 27 de noviembre de 2014 |
| ISBN13 | 9781433126871 |
| Editores | Peter Lang Publishing Inc |
| Páginas | 458 |
| Dimensiones | 226 × 153 × 26 mm · 668 g |
| Lengua | Inglés |
| Editor | Golan, Guy J. |
| Editor | Kinsey, Dennis F. |
| Editor | Yang, Sung-Un |
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