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Social Marketing to Protect the Environment: What Works Doug McKenzie-Mohr
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Social Marketing to Protect the Environment: What Works
Doug McKenzie-Mohr
Shows how social marketing can be successfully used to change environmental behaviour
256 pages, Illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 6 de julio de 2011 |
| ISBN13 | 9781412991292 |
| Editores | SAGE Publications Inc |
| Páginas | 256 |
| Dimensiones | 179 × 252 × 14 mm · 464 g |
| Lengua | Inglés |
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