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Today's Public Relations: An Introduction Robert L. Heath
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Today's Public Relations: An Introduction
Robert L. Heath
Working to redefine the teaching of public relations by discussing its connection to mass communication, and also linking it to its rhetorical heritage, this text examines the challenges of creating a solid foundation in the field of public relations while working to become a professional in a global society.
560 pages, 1, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de diciembre de 2005 |
| ISBN13 | 9781412926355 |
| Editores | SAGE Publications Inc |
| Páginas | 560 |
| Dimensiones | 203 × 254 × 28 mm · 1,11 kg |
| Lengua | Inglés |
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