Recomienda este artículo a tus amigos:
Public Relations Online: Lasting Concepts for Changing Media Thomas A. Kelleher
Public Relations Online: Lasting Concepts for Changing Media
Thomas A. Kelleher
Rich in scholarly foundations combined with actual practice, Public Relations Online: Lasting Concepts for Changing Media connects the social and technological forces that are changing public relations. Using plain-talk discussion of theory and research, this book helps readers identify how lasting concepts for effective public relations can be applied in a changing media environment, and how a changing media environment affects the practice of effective public relations.
184 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 14 de febrero de 2007 |
| ISBN13 | 9781412914178 |
| Editores | SAGE Publications Inc |
| Páginas | 184 |
| Dimensiones | 157 × 227 × 10 mm · 252 g |
| Lengua | Inglés |