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Selling Science in the Age of Newton: Advertising and the Commoditization of Knowledge - Science, Technology and Culture, 1700-1945 Jeffrey R. Wigelsworth New edition
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Selling Science in the Age of Newton: Advertising and the Commoditization of Knowledge - Science, Technology and Culture, 1700-1945
Jeffrey R. Wigelsworth
London's readers were among the first in Europe to be exposed to regular newspapers and the advertisements contained in them. This title presents an investigation of how advertisements in London newspapers (from approximately 1687 to 1727) enticed consumers to purchase products relating to science: books, lecture series, and instruments.
200 pages, includes 15 b&w illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 22 de diciembre de 2010 |
| ISBN13 | 9781409400752 |
| Editores | Taylor & Francis Ltd |
| Páginas | 218 |
| Dimensiones | 156 × 242 × 20 mm · 568 g |
| Lengua | Inglés |
| Editor de series | Brain, Dr. Robert M. |
| Editor de series | Hamm, Dr. Ernst |
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